Bike Fair

Main Message: You can build the bicycle that gives you joy. Here. With us. Using our tools. I will help you do it!

Elevator Pitch

We will hold a Bike Fair to draw cyclists from the community, similar to a parking lot car show. We will have a tune-up station where volunteer mechanics will provide a 10 minute quick-tune; clean and lube the chain, adjust the derailleurs and brakes, and do a safety inspection. We will have a Bike Bling station, where we will sell bike bells, bags, lights, bottles & cages, and spoke wraps. We will have a bike show with awards for Oldest, Weirdest, Crowd Favorite, Best-in-Show, and more. We will have a "Participate" station where people can learn more about volunteering, donate, or learn about becoming a benefactor.

Experience

Example Bike Rack

Ez-up

Drive-in guests will find signs directing them to the car parking area. They will unload their bike(s) and follow signs to the bicycle parking area.

Bike-in guests will proceed directly to bicycle parking, and hang their bike on a race rack.

EZ-Up shade structures will identify the main attractions: Tune-up Station, Participation Station, Bike Bling Station.

Tune Up Station

Volunteer will work with you to perform a 10-minute tune-up on your bike. Clean the chain, adjust the derailleurs, adjust the brakes, safety inspection, lube the chain.

Equipment: 1 10x10 Canopy, 1 Volunteer, 1 Service Stand, 1 Table, 1 Set Tools, 1 Set Chemicals, 1 Banner, 4 5-Gallon Jugs (canopy ballast), 4 Corner Boards, 1 Donation Jar

Participation Station

Volunteer will talk with you about the ways you can participate in Bike Saviours' mission (possibly also affiliates like TBAG). We will encourage people to volunteer, donate, or take information about becoming a benefactor.

Those interesting in participating can donate, open a dialog about being a benefactor, or sign up for volunteer orientation.

You can also learn about Build-a-Bike, which will direct you to stop by the garage door to look in to the shop where people with appointments are working on their bikes.

Equipment: 1 10x10 Canopy, 2 Volunteers, 2 Tables, Promo Materials, 1 Donation Jar, 1 Donation POS, 1 Sign-Up POS, 1 Banner, 4 5-Gallon Jugs (canopy ballast), 4 Corner Boards

Bike Bling Station

Volunteer will sell you bells, bags, bottles, bottle cages, lights, spoke-wraps, and other things to bling your ride. We will have basic tools available so you can install them on-site.

Equipment: 1 Canopy, 1 Volunteer, 1 Service Stand, 1 Set Tools, 2 Tables, 1 Sales POS, 1 Donation Jar, 1 Banner, 4 5-Gallon Jugs (canopy ballast), 4 Corner Boards

Other Possibilities

Auction

Big ticket items could be put on sale via silent or loud auction.

Bike Sale

Ready-to-Rides could be on display for sale.

Bike Show

We could have judges and offer voter forms. People can submit votes for their favorite bike. Judges will give awards for Prettiest, Oldest, Weirdest, People's Choice, Best-in-Show, etc.

Bike Rodeo

Show off your skills: Flatland Freestyle, Skinnies, Wheelie, Manual, Stoppie, Backwards, Slalom.

Exhibitors

There may be synergistic exhibitors who would like to set up a canopy.

Tempe Bicycle Action Group (TBAG): Find out who they are and what they do. Donate, sign up, find out about group rides, etc.

Tempe/ASU Bicycle Police: There have been occasional tensions between police and social activists, this can be an opportunity to lower walls and build bridges through a common appreciation for bicycles. Police could show off their patrol bikes. They could give info on bicycle registration. They could answer questions about cycling at night, on roads, bike lanes, and multi-use trails. Offer info on e-Bike and other alternative vehicle regulations. Offer info on public services for cyclists, like repair stations and the bike park at Papago. Plus, pragmatically speaking, it may be easier to sell the city, landlords, and fellow tenants on the event if they know there will be police presence.

Bike Education Station

Show a dismantled bicycle, show how a derailleur works, show how bearings are packed, etc.

Show how e-bike conversion kits are installed on traditional bicycles.

Iterative Development

MVP

This could be approached as an iterative exploration of community interest. We could start with a Minimum Viable Product (MVP). Something as minimal as a single shade canopy in the parking lot with a tune-up stand, that also serves as an information point. The attendant could take the opportunity to perform an informal survey, gauging the needs and interests of the cyclists who stop by. It would also act as a beta test of the concept: Can we do 10 minute tune-ups? Will the bikes we see benefit from them, or will they be such basket cases that we can't really help? How will we do on donations? Will we acquire any volunteers?

Anecdotes

Today (2021-08-29) at Bike Saviours, I helped a woman who had a thumb injury and couldn't do much of the work on her bike. I did most of the work of installing a new chain, adjusting the derailleurs, and adjusting the brakes. I was pretty clumsy about it - if I knew the sequence of steps by heart and which way to turn which adjuster, I could have gone much faster. It took about 25 minutes to get everything working right. It really should be re-cabled - especially the rear derailleur - but it left in a lot better shape than when it came in.

Crowd-Sourcing

Reach out to friends and ask them to help as a personal favor, to help test the concept. Folks might have canopies we can use, bike stands, tools, and may be willing to volunteer.

Promotion

1. Bike Flyers: Go around Tempe to wherever bicycles accumulate and flyer the bicycles.
2. Social Media: Post on the Bike Saviours site, email list, Facebook, Twitter, etc. Tell followers to comment, like, and subscribe.
3. Word of Mouth: Talk to everyone. Tell everyone to talk to everyone else.
4. Event Boards: Post to event boards: On Campus, City of Tempe, New Times, AZ Republic
5. Affiliates: Post to Heatsync Labs, TBAG, etc.

Sponsorship

1. Corporate: Ask corporations to sponsor prizes for the Bike Show or Bike Rodeo.
2. City of Tempe: Ask the city council for port-a-potties, signage, or whatever else they can help with.

Costs

• Port-a-Potty: $200/unit (rental)
• 10x10 EZ-Up (Heavy Duty): $200 (purchase)
• Square POS
  • Square Stand (POS): $169 + iPad (should be able to crowd source - Bob has a few, not sure if any are supported models)
  • Square Reader: $78 + cell phone
  • Square Terminal: $299
• 4' x 5' Canvas Dropcloth: $6
  • to prevent stains in the parking area from drivetrain smut
  • https://www.amazon.com/dp/B0098WFKWO

PA System: Bob can bring one. Just need a place to plug in (or can bring a generator).

PR/FAQ

A PR/FAQ is a type of document where I work that is used to propose new projects. The PR part is a hypothetical Press Release, which presents the project as though it had been successfully completed and we were submitting a story to the New Times or AZ Republic. The goal is to focus on what would make patrons happy by writing the press release we would want them to read afterwards.

The second part is an FAQ that explores the "How" as a series of questions that a board member or volunteer might ask when reading the Press Release. The goal of the FAQ is to document the required resources and steps to success. It is critical to be skeptical and critical when developing and reviewing the FAQ to ensure that the gaps are exposed and filled.

Press Release

Bike Saviours Monthly Bicycle Fair

On Sunday, September 26, Bike Saviours hosted the first in a monthly series of bicycle fairs to bring cyclists together, provide free tune-ups, and let folks show off their favorite bikes.

Bicyclists arrived at Bike Saviours to find stations set up outside where they could get a tune-up and learn how to keep their bike running smoothly. Dozens of other cyclists from the community had brought weird and wonderful bikes from classic restorations to tall bikes, modern race machines, and cargo carriers. There were even members of the [Tempe Police Bicycle Squad](https://www.youtube.com/watch?v=xs3F483lY2c) on hand showing off their working rides and opening a dialogue with the community.

Getting into bicycling is easy, but lots of folks with bicycles don't know how to maintain them. Even those how do may have trouble with some of the more complex bits like adjusting the derailleur to get quick, clean shifts. And most of us put off cleaning and lubricating the drivetrain longer than we should.

Long-time volunteers and newcomers to Bike Saviours joined forces to provide free tune-ups as the core draw to the event. Patrons loaned shade structures, bike stands, repair stands, and tool kits for the event, with Bike Saviours providing degreaser, lubricant, and skilled volunteer mechanics. As part of their community outreach program, the Tempe Police Bicycle Squad was on hand to build bridges and provide info about bicycle safety. And avid cyclists from across the valley brought their favorite rides to show off.

Tempe City Council Member [TBK] was excited about this new community event. She said, "There should be a real quote here expressing the alignment between Bike Saviours and the city of Tempe. The council member might want to talk about their personal love for bicycles, but also about how cycling makes Tempe a better city. They could also mention the efforts Tempe has been making to improve the multi-use trails."

Local cyclists brought their bikes to the fair, learned how to do a quick tune up and found their bikes running smoother with nice crisp shifts. Some stopped by the bling station to add a bell, lights, or a bike bottle. Fourteen people signed up for volunteer orientation with Bike Saviours, and they received more than $700 in donations.

[TBK: Customer Testimonial]

If this sounds like the kind of Press Release you would like to see Bike Saviours put out, add your comments below on how to make this a success! Raising concerns has some value, but the big cred comes from those who find a way to overcome the challenges. And most of all, a 501c3 marches on its patrons. We need volunteers, supporters, and participants of all kinds to make this a success!

FAQ

How will we staff this event?

Stone Soup

We have a number of new volunteers. They have cyclist friends who are not yet involved with Bike Saviours. This is theire chance!

We will engage our volunteers to reach out to their cyclist friends who want to give back to the community and have a fun day out with other cyclists.

While we can't know exactly how much response we will get, it is somewhat self-regulating. One of the big tasks for new volunteers will be drumming up interest in the event. We'll send them out flyering bicycles and talking to cyclists to let them know it is coming. The more volunteers we get, the more the word will spread. If we have a big response from volunteers, we will be able to handle the crowds that they will generate.

What patron resources are required?

We will need shade structures (10x10 EZ-Ups will do the trick), bicycle parking stands, bicycle repair stands, camp tables, and buckets. We will need a more detailed plan on the exact requirements for the number of stations we intend to have (which will be closely related to the volunteer response).

I (Bob B) intend to provide the race stands and one ez-up (if I can find it, and it still works, haha).

Seems like we should have a sign-up sheet for this, so we can see what we can expect (remember to discount the numbers a bit to account for patron shrink).

What Bike Saviours resources are required?

By far the biggest Bike Saviours resources are the parking lot and the insurance (if needed). Getting approval for a public event like this can be a smooth process, but all the i's need to be dotted and all the t's need to be crossed if we want to keep City of Tempe, our Landlord, and our fellow tenenants on our side.

In addition, we need to sort out things like degreaser, lube, electricity, and water.

It would also be nice for Bike Saviours to partner with a local bar (Boulders?) so we could have a post-fair ride with some tasty cold beverages at the end.

What 3rd party resources are required?

Port-a-potty(s): there may be a city requirement for these, and we may want them even if not. They are about $200 each, with delivery and pickup, I think.

Food truck?

How will we court the approval of the landlord?

This is another good reason for getting the Tempe Policy Bicycle Squad involved.

We will have to talk to the Landlord about using the parking lot for this purpose. They will want to know when it will happen and have an estimate of the number of cars and people we expect.

They may also want us to have some kind of event rider on our insurance policy.

How will we court the approval of the City of Tempe?

We will contact the Mayor's office, and the offices of the Tempe City Council members. Prior to making contact, we should do two things: 1. Poll our staff, board, volunteers, and patrons to see if we have an existing contact. 2. Look at public records and find out if the Mayor or any council members are cyclists or have advocated for cycling issues.

We will contact the Tempe Police Bicycle Squad to invite their participation. This will kill multiple birds with one stone. It will show the city that we are actively seeking to make this an orderly affair. It will provide us with free security. And we can advertise it in our flyers to prevent the event from getting too rowdy. (not that I don't have a certain fondness for rowdy events, but I'd rather not host one)

How will we maximize volunteer satisfaction?

I think this goes to a larger question of energizing the volunteer base. For me, the main motivator is doing good - if we can make that sense of being pro-social overflow, I'm happy as a puppy with a slipper. Others may have other goals. I recently surveyed some of our volunteers about social media use. I will do similar with "What makes you love volunteering at Bike Saviours? What is the less enjoyable part and how can we make it better?"

How will we court supporting patrons?

We will reach out to affluent community members who are avid cyclists and ask them to support the event. This can include shade structures (EZ-Ups), repair stands, tool kits, sponsoring port-a-potties, a generator, &c. Who wouldn't want to sponsor the "Jane and William Feifer memorial port-a-potty?"

To encourage larger contributors, we should survey potentials and ask them what would make contributing to the event feel good. Do they want recognition by name? A T-Shirt or other exclusive bling? To be brought up on stage for a round of applause? To give a brief speech during the event? A commemorative set of mugs? A tote bag and bike bottle? Pre-event brunch at Postino? What would makee them feel appreciated?

How will we draw learning patrons to the event?

These are the most important folks for us to focus on. It is our mission to serve these people and they are the primordial soup from which our future volunteers, donors, and benefactors are drawn. They also act as the social media foundation that extends our message out into the community and provides credibility to our social mission. In short, it is impossible to overstate the value of serving our patrons who come to learn about cycling.